Salesforce Marketing Cloud Consultant

Job ID: 08612
Location:   [Remote]
Employment Type: Contract
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Salesforce Marketing Cloud Consultant

Role Type: Contract

Location: Remote

Key Responsibilities:

  1. Implement and optimize Salesforce Marketing Cloud solutions tailored to business needs.
  2. Configure and manage Marketing Cloud modules, including Email Studio, Journey Builder, Audience Studio, and Automation Studio.
  3. Integrate Salesforce Marketing Cloud with Salesforce CRM or other external systems.
  4. Design and execute multi-channel marketing campaigns, leveraging email, SMS, and social media.
  5. Develop and manage customer journeys, segmentation strategies, and personalized communication approaches.
  6. Analyze marketing campaign performance and provide actionable insights to improve ROI and customer engagement.
  7. Collaborate with marketing teams and stakeholders to align technical and business objectives.

Ideal Skills and Experience:

  • Expertise in Salesforce Marketing Cloud, with certifications such as Email Specialist or Consultant preferred.
  • Strong knowledge of marketing automation, customer segmentation, and data-driven campaign strategies.
  • Proficient in AMPscript, SQL, and/or JavaScript for Marketing Cloud customization and automation.
  • Experience with data migration, integration, and API connections to support seamless system interoperability.
  • Strong communication skills to effectively liaise with both technical teams and business stakeholders.
  • Ability to balance technical and business elements of Salesforce Marketing Cloud to drive impactful results.

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